No public health agency has anywhere near the education budget equivalent to that spent on a single cereal. “Cereal companies have spent fortunes on convincing parents that a kid’s breakfast means cereal, and that sugary cereals are fun, benign, and all kids will eat,” said noted NYU nutrition professor Marion Nestle. “The cereals on the EWG highest-sugar list are among the most profitable for their makers, who back up their investment with advertising budgets of $20 million a year or more. The fact that a children's breakfast cereal is 56 percent sugar by weight – and many others are not far behind – should cause national outrage.” But 50 years of nutrition research has confirmed that sugar is actually the single most health-destructive component of the standard American diet. Andrew Weil. “Aside from that, it was not deemed harmful. “When I went to medical school in the 1960s, the consensus view was sugar provided ‘empty calories’ devoid of vitamins, minerals or fiber,” said health expert Dr. EWG has been calling for an even lower cap on the maximum amount of sugar in children’s cereals. In response to the exploding childhood obesity epidemic and aggressive food company advertising pitches to kids, Congress formed the federal Interagency Working Group on Food Marketed to Children to propose standards to Congress to curb marketing of kids’ foods with too much sugar, salt and fat.īut EWG has found that only one in four children’s cereals meets the government panel’s voluntary proposed guidelines, which recommend no more than 26 percent added sugar by weight. Better yet, pair fruit with homemade oatmeal. Cereals with little or no added sugars (added sugars are ingredients such as honey, molasses, fruit juice concentrate, brown sugar, corn sweetener, sucrose, lactose, glucose, high-fructose corn syrup and malt syrup).Īmong the best simple-to-prepare breakfasts for children are fresh fruit and high-fiber, lower-sugar cereals.Cereals with a short ingredient list (added vitamins and minerals are okay).Nutrition expert Marion Nestle recommends: 10 Worst Children’s Cereals Based on percent sugar by weightĤ.) Quaker Oats Cap’n Crunch’s OOPS! All Berriesĩ.) Quaker Oats Cap’n Crunch’s Crunch Berries In fact, a one-cup serving of the brand packs more sugar than a Hostess Twinkie, and one cup of any of the 44 other children’s cereals has more sugar than three Chips Ahoy! cookies. Learn more about Instacart pricing here.Kellogg’s Honey Smacks, at nearly 56 percent sugar by weight, leads the list of the 10 worst children’s cereals, according to EWG’s analysis. Pick up orders have no service fees, regardless of non-Instacart+ or Instacart+ membership. Instacart+ membership waives this like it would a delivery fee. Instacart pickup cost: - There may be a 'pickup fee' (equivalent to a delivery fee for pickup orders) on your pick up order that is typically $1.99 for non-Instacart+ members. With an optional Instacart+ membership, you can get $0 delivery fee on every order over $35 and lower service fees too. 100% of your tip goes directly to the shopper who delivers your order. It's a great way to show your shopper appreciation and recognition for excellent service. Tipping is optional but encouraged for delivery orders. Orders containing alcohol have a separate service fee. Service fees vary and are subject to change based on factors like location and the number and types of items in your cart. Fees vary for one-hour deliveries, club store deliveries, and deliveries under $35. Here's a breakdown of Instacart delivery cost: - Delivery fees start at $3.99 for same-day orders over $35.

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